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Company: ej4, Saint Louis, MO USA
Category: Training Programs or Media > Managerial Training

Entry Title: Managerial Training

Products Essay:

You may think of job training as something employees do when they’re first hired or when they have to complete HR compliance instruction, but it can actually cover much more. In fact, management training, whether it occurs after a promotion or as a continued program, provides your managerial staff with additional skills they need to better run their teams. Even seasoned managers consistently improve by using our microlearning videos to develop their managerial skills.

At ej4 we update our content every two years on average. Our Managerial Training is no different with over 50 video-based courses available to help both the established manager and the new manager. One of the most requested series that we released in 2017 is Integrating Millennials. Integrating Millennials into a Baby Boomer culture is a big challenge for businesses. Millennials are the newest generation to enter the workforce. They are our future leaders and they are our next generation of revenue-generators. But, there are many preconceived notions and misconceptions about this generation. In this series, we reviewed who millennials are, the common characteristics of this generation, how they work, and some ways to provide feedback to them.

In July of 2018, we are launching new courses on ‘Managerial Courage,’ including courses such as “How to Apologize,” “Managing Difficult People,” and “What it Takes to Manage.”

Just because you have the content, doesn’t guarantee that people will use it. That’s why ej4 is dedicated to providing up-to-date content that is ‘Everything but Ordinary,’ and that users find engaging and compatible with their learning culture. Our thoughtful visuals have unexpected and surprising design elements, along with creative graphics, that better engage learners. We use live people, not just a voice-over to keep our videos personal, relatable, and engaging.

Our team of writers, graphic designers, and producers find a way to take previously recorded content and give it a new and improved look and sound every month.

1. New script and messaging – New information is constantly available because of the Internet, media, books, and magazines, and even our everyday conversations. That’s a lot of information! To stay in-the-know, we have to conduct constant research on course topics and incorporate those themes into our eLearning courses. Your content must reflect what’s happening right now, from compliance to the best practices in all aspects of skill building.

2. Modern graphics – Training should be fun, which is why we make our content ‘Everything but Ordinary.’

Humans are born with the innate desire for things to be visually appealing, which is why we incorporate unexpected design elements into our courses, like a fake beard and a tattooed bicep. By updating how your eLearning courses look, users will actually use the content.

You can’t fix everything with new graphics, though. You need an instructional design process that allows you to evaluate which images are engaging versus distracting. This is why we strongly utilize adult learning theory in our course creation. Graphics should be relatable and clear, but also be captivating and hold the attention.

3. Updated best practices – Even the way employees consume eLearning content is something we have to take into consideration. Ten years ago, long training courses were the standard, but in recent years eLearning content has become increasingly shorter and segmented. Instead of watching an hour and a half video on one subject, topics are broken up into series of short-form videos that cater to the frequent interruptions that happen at work. However, content that is too short can be ineffective if you cut important information just to save time.

Products Summary

· Mobile-friendly, video-based content that incorporates engaging and unexpected design elements
· Short courses average 7 minutes in length
· Instructional design based on best practices in adult learning
· Tactical content that teaches you one new concept per video
· Each course contains a downloadable summary of the key learning points
· Application questions available for the learner to implement what they learned
· Short exam offering immediate feedback on the comprehension of the content
· Continued exams after the initial learning even to reinforce the training content delivered at 2 days, 2 weeks, 2 months, and 4 months
· Over 372,000 managerial courses viewed in 2017

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